University of Chicago Booth School of Business (Chicago Booth) and Aalto University Executive Education (Aalto EE) will introduce two new executive programs with a focus on finance and marketing.
Chicago Booth is one of the world’s leading business schools. Chicago Booth’s open enrollment executive education programs are ranked fifth in the global Financial Times rankings. Aalto EE is an established executive education provider in the Nordic countries with growing operations in the Baltics, Middle East and Asia-Pacific. Its programs are ranked 43rd in the respective ranking.
“While esteemed academic institutions, engaged in executive development, carefully protect their independence, we anticipate that in the future we will see an increasing number of partnerships characterized by leading regional players joining forces similarly to airline alliances. As a leading institution in the Nordic countries, Aalto EE is an attractive partner for established players wishing to strengthen their presence in Northern Europe or the Middle East and Asia-Pacific. Chicago Booth is among the world’s most respected institutions in various areas of leadership, and an excellent partner for Aalto EE especially in building top executive solutions around the themes of finance and quantitative analytics,” describes Professor Pekka Mattila, Group Managing Director of Aalto EE.
The programs combine the strengths of both business schools to the benefit of their customers. The first program, delivered in September 2016, is called ”Data-driven Marketing – Understanding Marketing Analytics and Performance”. The program brings together Chicago Booth’s world-class competencies in quantitative marketing methods and Aalto University’s recognized expertize in strategic marketing.
“It is obvious that companies able to gather and utilize data from the market better than their competitors will be successful. A good Finnish example comes from the mobile game industry, where product development, marketing and revenue logics are totally dependent on the application of data analytics,” says Minna Wickholm, Business Area Director, Aalto EE.
The programs will be delivered in London and Helsinki.
Business Area Director, Aalto EE Executive Programs and Networks
Business Area Director, Aalto ENT
Aalto University Executive Education Ltd
Tel. +358 (0)10 837 3723
Dr. Pekka Mattila
Group Managing Director, Professor of Practice
Aalto University Executive Education Ltd
Tel. +358 (0)40 738 7221
Aalto University Executive Education
Aalto University Executive Education Ltd offers high-quality leadership development services (Aalto EE), professional development services for specialists and managers (Aalto PRO) and creative solutions covering the whole life cycle of entrepreneurship (Aalto ENT). Aalto University brings to our offering a multidisciplinary approach, together with innovative learning methods; this provides a unique combination of practical expertise with the latest research.
Aalto University Executive Education’s strengths lie in its global operating model and diverse offering. In addition to Finland and Singapore, Aalto University Executive Education offers education programs in China, Indonesia, Iran, Poland, Russia, South Korea, Sweden and Taiwan. As a part of Aalto University, it holds three respected business university accreditations – AACSB, AMBA, and EQUIS – which places it among the top 0.4% of institutions in the world.
The University of Chicago Booth School of Business
From its inception, The University of Chicago Booth School of Business has produced path-breaking ideas with lasting impact on the theory and practice of management, and has trained generations of leaders who help shape the world of business. This is our mission: to create knowledge with enduring impact; and to influence and educate current and future leaders.
- Founded in 1898, The University of Chicago Booth School of Business is the second oldest business school in the world with and the only US business school with permanent campuses on 3 continents: Asia (Hong Kong and Singapore), Europe (London), and North America (Chicago)
- The University of Chicago Booth School of Business has been continuously accredited by the Association to Advance Collegiate Schools of Business since 1916
- Since Sweden’s central bank, Sveriges Riksbank, established the Nobel Prize in Economic Sciences in 1968, seven Chicago Booth faculty members have won the award
- Business leaders, educators, students, and alumni rate Chicago Booth among the finest business schools in the world. Chicago Booth consistently ranks among the top business schools in surveys of MBA programs
Executive Education at Chicago Booth is founded in the same educational philosophy as our MBA, Executive MBA, and PhD programs. Participants in our programs get access to cutting-edge, Nobel Prize-winning research from faculty who have redefined the science of the stock market, originated the study of modern finance, pioneered database marketing, and defined the concept of social capital. Chicago Booth continues to shape the way the world does business.