Learning seminar on how to monetize in games effectively and ethically – gurus coming to Helsinki

Aalto University Developing Entrepreneurship (Aalto ENT) and the International Game Developers Association (IGDA) Finland are co-organizing a seminar which will bring top experts from the games industry to Finland to talk about monetization.

Game Executive


Lue suomeksi.

Speakers include the legendary John Romero (photo on the right), Vesa Jutila, Michail Katkoff and Oscar Clark who will share their experiences on effective and ethical ways to monetize in games.  

The seminar welcomes game makers, industry experts and university students in a new setup focused on co-creation and learning. Participants will work together to hack monetization from various viewpoints including design, product management, users, ethics, platforms and technology. Companies from outside the games industry are also invited to facilitate cross-industry discussions and learning from a new industry that is continuously innovating.

Aalto Design Factory, located in Otaniemi – Finland, will host the seminar on October 19, 2018. The talks will be live-streamed to audiences worldwide.

“Finland has one of the best games industries in the world and it owes much of this to an excellent educational system. To stay on top, we need to be constantly training our skills and learning new abilities, and to stay on the cutting edge. That’s why I’m pleased to see some of the world’s leading experts come here to share their knowledge. Moreover, it's great that the idea and organizers for this event are from the local game development community. They are pushing the games industry to new heights. Monetization is an important topic and this day is committed to it. Finland has a track record of making some of the best games in the world and this seminar will help us continue along that path”, says Vesa Raudasoja, Chairman of IGDA Finland.

“The latest proven practices, research and facilitation methods are at the core of the seminar which is built on learnings from Aalto ENT’s Game Executive program. The seminar is designed to be a truly inspirational and educational experience. Participants will work together with game developers and experts on real-case challenges and hack monetization”, says Minna Wickholm, Business Area Director, Aalto ENT.

More information


Minna Wickholm
Business Area Director, Open Enrollment Programs and Networks
Tel. +358 10 837 3723

Aalto University Executive Education Ltd 

Aalto University Executive Education Ltd offers thought provoking leadership development services (Aalto EE), professional development services for specialists and managers (Aalto PRO) and creative solutions covering the whole life cycle of entrepreneurship (Aalto ENT). Aalto University brings to our offering a multidisciplinary approach, together with innovative learning methods; this provides a unique combination of practical expertise with the latest research.  

Aalto University Executive Education’s strengths lie in its global operating model and diverse offering. In addition to Finland and Singapore, Aalto University Executive Education offers education programs in China, Estonia, Indonesia, Iran, Lithuania, Poland, Russia, South Korea, Spain, Sweden, Taiwan, Tanzania, Vietnam and United States. As a part of Aalto University, it holds three respected business university accreditations – AACSB, AMBA, and EQUIS – which places it among the top 0.5% of institutions in the world. 

IGDA Finland

IGDA Finland is the local Finnish chapter of IGDA, the International Game Developers Association. IGDA is a non-profit professional society that is committed to advancing the careers and enhancing the lives of game developers by connecting members with their peers, promoting professional development, and advocating on issues that affect the developer community. igda.fi